📷

High quality: Use your best HD settings for a crisp, clear look in portrait mode.

☀️

Bright & steady: Good lighting, stable camera, no shaking.

🎧

Smooth sound: Clear audio in English, no copyright music or background noise.

⏱️

Duration: Keep your video over 10 seconds and under 30 seconds.

🪄

Final touches: No use of filters and no watermarks (such as CapCut or TikTok).

⭐

Brand spotlight: The brand must be in at least 50% of the video.

📣

Perspective: Video must offer a unique brand perspective or experience.

🫶

Brand familiarity: You must be familiar with the brand, have used it before, or be genuinely interested in it.

🫵

Be you: You must appear in the video or have a voiceover.

🗣️

Tone of voice: The video should feel chatty and laidback (not rigid or scripted).

🧠

Humans only: No use of AI anywhere in the video.

👋

Sign off: No direct self-promotion or salesy CTAs.